about
I'm a London-based freelance content editor and copywriter with over eight years’ experience evolving content propositions and crafting compelling storytelling for the leading names in fashion and beauty.
Previously Marketing Content Editor at NET-A-PORTER, I specialise in branded content, content strategy, tone of voice and marketing copy for clients that include ASOS, MATCHESFASHION.COM, Farfetch, Hunter Boots and Threads Styling.
I pride myself on being commercially focused, with a proven track record of using insights to inform creative decisions and produce engaging messaging that delivers results.
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